Advertising Online, Reactionary with Insight: Category Archive for First Party Ad Serving

Advertising Online, Reactionary with Insight: Category Archive for First Party Ad Serving

Create and Satisfy Demand: Two Tools to Complete the Marketing Loop Plus the Advertising Equation

Posted by Ari Kaufman at 3/30/2007 9:52 AM

3 Steps to Targeting Nirvana, Bennett Zucker Gives Us Open Market Benefits that will Improve BT

Posted by Ari Kaufman at 3/5/2007 12:23 AM

Want to Start a Behavioral Targeting Network? Here's One Way

Posted by Ari Kaufman at 3/1/2007 6:09 AM

Why Does Google Analytics Report Values That Are So Different Than Ad Servers and Site Analytics Counts?

Posted by Ari Kaufman at 2/23/2007 1:39 PM

Gaining Ground with Behavioral Targeting: Mediaplex tells (Almost) All

Posted by Ari Kaufman at 2/16/2007 7:15 AM

David Smith and The Medium is the Metric for Online Ads

Posted by Ari Kaufman at 2/14/2007 8:07 AM

This I believe

Posted by Ari Kaufman at 2/9/2007 8:56 AM

Ten Step Recipe for a Fully-Integrated Online Marketing Initiative

Posted by Ari Kaufman at 2/9/2007 8:51 AM

3 Steps to Customized Landing Pages, and 3 More to Holistic Online Marketing Integration

Posted by Ari Kaufman at 2/5/2007 8:36 AM

Post-Search Data and Banner Advertising

Posted by Ari Kaufman at 2/1/2007 8:32 AM

When Will We Deliver On The Promise, Deliverying the Right Ad At the Right Time

Posted by Ari Kaufman at 1/26/2007 9:10 AM

Apply Direct Mail Knowledge to Online, and Then Do it

Posted by Ari Kaufman at 1/18/2007 9:01 AM

The First Party Ad Serving Rabbit Hole

Posted by Ari Kaufman at 1/16/2007 9:27 AM

Car Buying Experience. Lost DirectServe Opportunity Where SmartBanners Could Hammer Home Offers to a Shopper Anywhere Online

Posted by Ari Kaufman at 1/15/2007 8:22 AM

Re-Targeting, There’s More Than One Tactic Indeed

Posted by Ari Kaufman at 1/12/2007 11:23 AM

Web Site Analytics as a means to Target Behavior on the Web and Drive Opportunities

Posted by Ari Kaufman at 1/3/2007 8:11 AM

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